The United Arab Emirates has undergone a profound transformation since 1973, seeing tremendous growth and achieving an incredibly high income per capita. It is widely recognised as one of the fastest growing economies in the world, with industries such as tourism, manufacturing, real estate, financial services and trade playing a major role alongside oil.
With such opportunity and competition it is extremely important for new and existing companies to make effective use of modern marketing strategies. Internet marketing is now a major multi-billion pound industry and a method suitable for the progressive nature of the UAE business community, particularly for the two major Emirates; Dubai and the capital Abu Dhabi.
Internet penetration in the UAE is on the rise as regular web usage has reached 67% of the population, with 55% of the population using it on a daily basis. Currently, the web is used primarily for emails and searching for information, with a smaller percentage accessing the internet for business or for making online purchases. The internet is inevitably changing the dynamics of how we structure our business, culture and society, with the UAE being no exception. As internet penetration in the UAE grows, businesses must respond by developing high quality Arabic web design.
A modern well-presented website is now expected for most businesses and organisations. With good quality website design, Dubai and Abu-Dhabi based companies can benefit from improved information distribution and an expansion of reachable markets. It is an effective way of winning new business and retaining existing customers, while responding quickly to new competitors.
With competition becoming more demanding and search engines more concerned with the user experience, the web business owner should consider the importance of web development. A UAE company immediately commands respect from web visitors with a professional Arabic web design. In order to compete amongst the ever-increasing market in the UAE, it is wise to invest in a well-constructed website with a strong logo, a harmonious colour scheme, simple and professional looking graphics, and effective navigation options. UAE consumers have high expectations from companies, expecting high levels of service from them.
As internet use in the Arabic world has grown faster than anywhere else since 2000 and access costs have shrunk, businesses should now increase investment in web content in order to gain a place in the highly competitive world market.
In 2010 Internet Explorer had a market share of 60% which is a long way of its 2003 peak of 95%. This begs the question, what happened? The answer is quite straightforward. Mozilla happened.
Since the internet was developed digital content has come a long way. If you look at web pages of the mid to late 1990’s you will find that they are much more simplistic, both in terms of appearance and functionality.
Tahrir Square was the epicentre of the revolution and once the protesters took control of the square and organised it, at the very centre were the bloggers. The job of blogging was made much harder as Egypt’s internet service providers were forced to shut down in an attempt to make it harder for demonstrators to get organised and limit the flow of information to the international community.
The pace of life today is incredible. Google has obviously picked up on this because loading speed is now part of the Google algorithm. Some websites contain huge amounts of data and others not very much, and both present challenges. For new websites your web design company should be aware of the latest Google algorithm and ensure the site is developed with it in mind.
With the 7th International Cloud Expo being held in America this November and the announcement that New York City and Microsoft are teaming up to provide the city’s 100,000 employees with access to cloud services, it is evident that cloud computing is now at the forefront of computing technology and a current buzzword in the field.
Both private and public sector organisations are faced with the ongoing challenge of deciding whether functions or individual projects should be carried out internally or externally. Within the broad context of the annual review cycle, MintTwist re-evaluates the merits of outsourcing project work just as one would with every other business decision. It is important to recognise outsourcing as a strategic business tool, but to also determine the specific benefits that externally sourced work brings to the company.
How many times have you been out with friends, maybe you had a few dozen too many drinks and made a complete fool of yourself, which would have been fine pre 2004 because even if your friends did have cameras and took pictures there was no website which could embarrass you in the same way Facebook can.
In the last 100 years the world has shrunk. It is now so small that the furthest place you can go is at most going to be a day or two away. There are some exceptions though, for example if you wanted to reach the heart of the Amazon rainforest or the North Pole or any other extreme location it might a bit longer than a few days, say a week or so.
